31.03.2015 by Sebastian Lange
ChannelPilot integrates Facebook's new advertising programme
London, April 2015: Facebook has dominated the social media industry for ten years, but as of 2015 the newly introduced dynamic product ads, push e-commerce to the next level. The product advertising programme could lead to increased revenue for online retailers thanks to its extensive user-data and targeting capabilities.
You can promote multiple products or the entire product catalogue across all the devices your customers use, an important part of multichannel product placement.
There is an engaging product image carousel featuring three products within a single ad unit also known as a multi-product ad.
You are able to engage more easily with consumers by creating campaigns targeting certain products to specific audiences, or let Facebook automatically deliver the most relevant products to people. Above all you can reach people who visited your website or app (via Custom Audiences) or reach people based on interests and locations.
Our E-commerce software ChannelPilot suite has the dynamic product ads already integrated. A few clicks and a final click on Upload and integration happens automatically.
If you still have questions regarding this new feature please contact our Channel Pilot team.
Add a comment
Google Product Listing Ads
Become an Expert - there is no way around them for businessRegister to download
This document contains helpful tips for both beginners and experienced users of Google PLAs.
Register now in order to download these informative documents about e-commerce and online marketing for free.
Social goes E-Commerce - Facebook Product Ads
How online merchants should use Facebook for optimal salesRegister to download
Advertising on Facebook offers undeniable advantages for online retailers, and has become a increasingly popular channel to target.
Learn more about the Facebook Product Ads on our Whitepaper, including what makes them so effective, and how do they differ from other advertising formats.
Rubart Case Study
The success story with our long-time customer RubartRegister to download
Our current case study reveals how we helped our longstanding client, Rubart.de significantly reduce the cost and time of their marketing activities through our cloud-based software.
Learn all about the story of our four-year strong partnership with Rubart and in turn see how Channel Pilot could help your business.